LIV Golf secures TV, streaming take care of the CW community

LIV Golf has reached a multiyear U.S. broadcast tv and streaming settlement with the CW community to air its reside tournaments, tour officers introduced Thursday.

In keeping with the information launch, the CW community will broadcast every of LIV Golf’s 14 international occasions this coming season over the air and on the CW app.

“It is a momentous day for LIV Golf as this partnership is about extra than simply media rights,” LIV Golf CEO Greg Norman stated in an announcement. “The CW will present accessibility for our followers and most publicity for our athletes and companions as their attain contains greater than 120 million households throughout america. We’re very proud to notice how consequential it’s {that a} league that has solely existed for one yr has secured a full broadcast deal in its debut full league season.”

The second LIV Golf season is scheduled to tee off Feb. 24-26 at El Camaleon Golf Course in Mayakoba, Mexico. LIV Golf has introduced the websites of solely seven of its deliberate 14 tournaments in 2023. An announcement on the complete 2023 schedule is anticipated within the coming days.

In keeping with the discharge, the second and third rounds of LIV weekend tournaments will air reside on Saturdays and Sundays on The CW and the CW app. The opening spherical can be streamed on the CW app.

Monetary phrases of the deal weren’t launched. Sources advised ESPN that it’s a revenue-sharing association and that LIV Golf will not obtain rights charges from the CW community and would proceed to pay manufacturing prices, because it did throughout its inaugural season in 2022.

“Our new partnership between The CW and LIV Golf will ship a complete new viewers and add to the rising worldwide pleasure for the league,” The CW community president Dennis Miller stated in an announcement. “With CW’s broadcasts and streams, extra followers throughout the nation and across the globe can partake within the LIV Golf power and think about its progressive competitors that has reimagined the game for gamers, followers and the sport of golf.”

The CW, which has 14 hours of prime-time programming weekly, is majority owned by Nexstar Media Group, the nation’s largest native tv and media firm. It is the primary time The CW has been an unique broadcast dwelling for reside mainstream sports activities.

“The CW and its majority proprietor, Nexstar Media Group, acknowledge the large curiosity in and potential of our league and with their assist, extra followers will expertise the power and progressive competitors that LIV Golf is utilizing to reinvigorate the game,” Norman stated in an announcement. “The CW is a world-class media associate, and we’re honored to be becoming a member of forces to additional convey LIV Golf to life as they stake their declare in skilled sports activities.”

LIV Golf, which is being financed by Saudi Arabia’s Public Funding Fund, had reportedly been in talks with Fox Sports activities about broadcasting its tournaments on FS1 or FS2, with LIV Golf paying for airtime.