2022 Nordic Field Workplace Higher Than 2021 However Down on 2019
The theatrical market throughout the Nordics recovered in 2022 with out reaching pre-pandemic ranges, pushed predominantly by U.S. fare, reminiscent of “High Gun: Maverick,” the most important hit in Denmark, Finland and Sweden, “Minions: The Rise of Gru” No 1 in Iceland, and “Spider-Man: No Manner House” No 1 in Norway.
As all the time Danish motion pictures secured the most important nationwide market share (30%), adopted by Finland (27%), Norway (23%) Sweden (19.3%), and Iceland (10%). Revenues have been usually extra equally break up throughout a bigger variety of titles, reaching report ranges in a number of territories, because of COVID, that created a bottleneck of recent releases.
DENMARK
After a quiet begin of the 12 months with theaters locked down for the primary two weeks on account of COVID, ticket gross sales kickstarted once more and ended up at 10.23 million, which is 49% up over 2021, however 20% down on pre-pandemic ranges.
Income-wise, the Danish market hit DKK 994.67 million ($144.3 million), up 52% from the 2021 annus horribilis for cinemas, however simply 16% down on the 2019 trawl, in keeping with the Danish Movie Institute (DFI), and based mostly on figures from cinema affiliation FAFID.
Hollywood titles got here again in power after two low-key pandemic years, and grabbed 58% of the Danish market, nearly on par with 2019 ranges.
The best grosser was “High Gun: Maverick” which locked 791,000 ticket gross sales or DKK 91.6 million ($13.29 million) in earnings. Regardless of its late 2022 launch, “Avatar: The Manner of Water” gave Disney the second spot on the High 10, with 481,000 admissions value DKK 69.3 million ($10.06 million) grosses.
Martin Kofoed Hansen, an evaluation advisor on the DFI, stated that on the entire, the Danish theatrical market recovered comparatively properly from the pandemic in comparison with different E.U. nations, thanks primarily to the truth that “Danish motion pictures account for a big share of the tickets sale 12 months after 12 months.”
And once more in 2022, native titles grabbed 30% of the market from over 3 million admissions. This was up 7% from 2021, however nonetheless 10.8% down 2019.
The highest Danish title was “Bamse” (“A Fortunate Man”) by Henrik Ruben Genz starring Anders W. Berthelsen because the Danish music legend Flemming “Bamse” Jørgensen. The biopic was amongst 4 native motion pictures – all Nordisk Movie releases – that secured a spot in a High 10 in any other case totally Hollywood dominated.
Niels Arden Oplen’s drama “Rose,” starring “The Killing” actress Sofie Gråbøl was the second greatest native hit, adopted by the comedy “Fathers & Moms” by Paprika Steen, turning on the challenges of parenthood and being mother or father class reps. One other native comedy – “All for 4” – or the 4 instalment in Rasmus Heide’s buddy film, bought practically 300,000 tickets.
Two WWII dramas – “The Bereaved” by Anne-Grethe Bjarup Riis and “Out of Darkness” by Anders Refn … ranked 5th and seventh amongst high native titles, whereas Lars Kaalund’s romantic drama “Maintain My Hand,” starring Mille Dinesen and Ulrich Thomsen, sneaked in at No. 6 among the many 12 months’s Danish favourites.
2023 appears robust once more for home-grown motion pictures, in keeping with the DFI, with a minimum of 14 titles lined-up over the primary three months, together with the Rotterdam and Göteborg competitors entry “Copenhagen Doesn’t Exist” by Martin Skovbjerg, penned by Eskil Vogt (“The Worst Individual within the World,”), “The Kiss” by Bille August, and the IDFA high profitable documentary “Apolonia, Apolonia” by Lea Glob.
“Bamse” (“A Fortunate Man”)
Credit score: Nordisk Movie
High 10 Movies in Denmark, 2022
Rating based mostly on admissions (title, distributor, admissions, gross, launch date)
1 “High Gun: Maverick,” UIP, 791,000, DKK 91.6 million ($13.29 million), Might 26, 2022
2 “Avatar 2: The Manner of Water,” Disney, 481,000, DKK 69.3 million ($10.6 million), Dec.14, 2022
3 “A Fortunate Man,” Nordisk Movie, 480,000, DKK 37.7 million ($5.4 million), Aug. 25, 2022
4 “Spiderman: No Manner House,” SF Studios, 409,000, DKK 47 million ($6.8 million), Dec. 16.2021
5 “Minions: The Rise of Gru,” UIP, 399.000, DKK 38 million ($5.5 million), June 30, 2022
6 “The place the Crawdads Sing,” SF Studios, 380,000, DKK 28.9 million ($5.64 million), Sept. 29, 2022
7 “Rose,” Nordisk Movie, 364,000, DKK 27 million ($3.9 million), Feb, 24, 2022
8 “Fathers & Moms,” Nordisk Movie, 346,000, DKK 27.9 million ($4.05 million), Nov.03, 2022
9 “All for 4,” Nordisk Movie, 298,000, DKK 30 million ($4.3 million), Aug. 11, 2022
10 “Sing 2,” UIP, 292,000, DKK 26.4 million ($3.8 million), Feb.03, 2022
(Supply: FAFID, provisional information)
FINLAND
Regardless of COVID-related restrictions till February, the Finnish cinema market loved a spectacular restoration, surging practically 89% over 2021 in B.O. phrases to €82 million ($89.4 million) and 70.2% in admissions. General admissions reached 5.82 million, in keeping with the Finnish Movie Basis.
That stated, ticket gross sales have been nonetheless decrease by a sizeable 32% in comparison with the pre-pandemic 2015-2019 annual common of 8.55 million head-counts.
Launched in Might by Paramount’s Finnish distribution companion Finnkino, “High Gun: Maverick” was nonetheless No. 4 in September and ended up as 2022’s B.O. champion, promoting 436,000 tickets value over €6.12 million ($6.6 million). The hefty earnings gave it a 7th spot amongst Finland’s greatest grossers of all time.
Second in command was Common’s “Minions: The Rise of Gru,” launched as properly beneath Finnkino’s banner, which bought 358,058 tickets value €4.1 million ($4.5 million) in income.
“The Might to July interval was on par common pre-pandemic ranges, however after that, numbers have been loads under common”, famous Petri Peltonen, statistics and analysis specialist on the Finnish Movie Basis. Nonetheless, “Avatar: The Manner of Water”rekindled moviegoing mid-December, and ended up because the 5th greatest hit of 2022.
Hollywood fare that had slid to a report low 34.5% slice of the market in 2020 and 41.3% in 2021, through the pandemic years, got here nearer to their typical 60% share, at 53.7%.
All in all, the highest promoting motion pictures have been all sequels or new takes on well-known IP, together with the Finnish film “The Grump: In Search of an Escort” (Mielensäpahoittaja eskorttia etsinässä), the one home title that made it into the High 10.
2022 was additionally marked by a surge in new releases – over 300, the very best quantity in additional than a decade, of which 62 have been Finnish productions or co-productions.
Due to a big selection of genres and titles, Finnish motion pictures locked the 12 months with 1.5 million ticket gross sales, up 81.5% from 2021, a degree on a par with pre-pandemic instances, though solely three titles crossed the 100,000 admissions mark. The native market share was passable at practically 27%, in comparison with 16.8% in 2019.
Beside the comedy drama “The Grump: In Search of an Escort,” the household film “Tremendous Furball Saves the Future” based mostly on a favorite kids’s books franchise, and “My Sailor, My love,” first English lingo film from Golden Globe nominated Klaus Härö, tempted 126,201 and 110,137 viewers respectively.
The Grump: In Search of an Escort
Courtesy: The Yellow Affait
High 10 Movies in Finland 2022
Rating based mostly on admissions (Title, distributor, admissions, gross, launch date)
1 “High Gun: Maverick,” Finnkino, 436,069, € 6.1 million ($6.6 million), Might 26
2 “Minions: The Rise of Gru,” Finnkino, 358,058, € 4.1 million ($84.1 million), June 29
3 “The Grump: In Search of an Escort,” Nordisk Movie, 192,689, €2.3 million ($2.5 million), Sep.09
4 “The Batman,” SF Studios, 173,996, €2.4 million ($2.6 million), March 04
5 “Avatar: The Manner of Water,” Disney, 158,548, €2.4 million ($2.6 million), Dec. 14
6 “Incredible Beasts: The Secrets and techniques of Dumbledore,” SF Studios, 146,746, €1.9 million ($2.1 million), April 08
7 “Physician Unusual within the Multiverse of Insanity,” Disney, 143,814, €1.8 million ($2.05 million), Might 05
8 “Downton Abbey, A New Period,” 134,448, €1.8 million ($2 million), Might 05
9 “Elvis,” SF Studios, 139,563, €1.7 million ($1.91 million), June 29
10 “Thor: Love & Thunder,” 137,874, €1.8 million ($1.99 million), July 06
(Supply Finnish Movie Basis)
ICELAND
The small nation of 388,000 individuals among the many most common moviegoers in Europe, step by step got here again to the silver screens, though not as avidly as in pre-pandemic instances. Whole display screen earnings climbed by 18% to ISK 1,279 million ($8.9 million) year-on-year, and admissions surged 10.4% to 79,805, however bumps on seats have been nonetheless 33.2% down from 2019.
Hollywood fare and particularly sequels have been the most important attracts, as underscored by Daníel Traustason, head of FRÍSK, the nationwide rights-holders affiliation. “The pattern we noticed in Iceland in 2022 is that moviegoers have been clearly able to see some recognisable faces. By wanting on the highest field workplace movies, just one within the High 10 checklist wasn’t a sequel or a re-boot and that was “Elvis,” he stated.
The best-grossing film was Common’s “Minions: The Rise of Gru” ($488,514) which overhauled two Warner Bros entries: “Elvis” ($430,310) and “The Batman” ($428,349). Walt Disney’s pre-Christmas launch “Avatar: the Manner of Water” sailed to No. 4, outperforming the Studios’ personal Marvel Comics “Thor: Love and Thunder”.
The one Icelandic film that secured a spot within the High 10 was the broad comedy “The Very Final Fishing Journey” by Þorkell S. Harðarson and Örn Marinó Arnarson, a sequel to their 2020 hit, which grabbed nearly one third of all attendance for native motion pictures in 2022. The second-biggest native vendor was the musical motion journey for youths, “12 Hours to Destruction” (“Abbababb”), by prolific actress and TV director Nanna Kristín Magnúsdóttir.
Different homegrown favourites have been “A Letter from Helga,” the sophomore characteristic by rising expertise Ása Hjörleifsdóttir (“The Swan,”) and Iceland’s Oscar candidate “Lovely Beings” by Guðmundur Arnar Guðmundsson. Native fare ended up with a ten% market share from ISK 127.6 million ($907,991) B.O. gross, down 12.8% from 2021.
Taking a look at 2023, Traustason stated he’s “very optimistic because the custom of going to the cinemas in Iceland may be very deep in our tradition and with no restrictions, individuals gained’t need to miss nice motion pictures on the large display screen.”
In truth 2023 had a rocket begin for Icelandic motion pictures with the darkish comedy “Wild Recreation” about a cocktail party between pals turned bitter which claimed the highest of the charts in its opening weekend Jan. 6, superseding “Avatar: The Manner of Water.” The directorial debut of Elsa Maria Jakobsdóttir starring a few of Iceland’s greatest names (Gisli Örn Gardarsson, Nína Dögg Filippusdóttir, Aníta Briem, Björn Hlynur Haraldsson) is a remake of the Italian hit “Good Strangers.”
The Very Final Fishing Journey
Credit score: Myndform
High 10 Movies in Iceland 2022
Rating based mostly on field workplace (title, distributor, admissions, gross, launch date)
1 “Minions: The Rise of Gru,” Myndform, 53,213, ISK 69,74 million ($488,514), June 29, 2022
2 “Elvis,” Samfilm, 37,657, ISK 61.4 million ($430,310), June 22, 2022
3 “The Batman,” Samfilm, 38,048, ISK 61.1 million ($428,349), March 04, 2022
4 “Avatar” The Manner of Water,” Samfilm, 34,797, ISK 59.7 million ($418,793), Dec. 16, 2022
5 “Thor: Love and Thunder,” Samfilm, 35,855, ISK 59.6 million ($417,798), July 06
6 “High Gun: Maverick,” Samfilm, 35,614, ISK 56.7 million ($397,282), Might, 25
7 “Physician Unusual within the Multiverse of Insanity,” Samfilm, 32,052, ISK 52 million ($364,814), Might 04
8 “The Very Final Fishing Journey,” 24,258, ISK45.1 million ($316,096), March 18, 2022
9 “Spider-man: No Manner House,” Sena, 26,607, ISK 40.4 million ($283,388), Dec. 17, 2021
10 “Sonic: The Hedghog 2,” Samfilm, 27,495, ISK 34.3 million ($240,413), April 01, 2022
(Supply FRÍSK)
NORWAY
Film-going picked up properly in 2022 with a whopping 63% bounce in income to NOK 1.1 billion ($108.6 million) and a 55% rise in admissions to eight,764,576, in keeping with the Norwegian cinema affiliation Movie & Kino.
General ticket gross sales have been nonetheless 30% down on pre-pandemic instances, however “the Norwegian film market is unquestionably on its street to get well,” famous Espen L. Pedersen, head of Movie & Kino: “We had a powerful finish of 12 months with a pleasant mixture of worldwide high motion pictures and top-level home-grown fare. Norwegians take pleasure in cinema as a social gathering level once more, and 2022 has in some ways been a brand new begin for cinema moving into Norway,” he stated.
By way of quantity, 216 contemporary titles opened in 2022 versus 196 in 2021, which is again to the typical 200+ annual quantity of recent releases pre-COVID. Nonetheless, the 32 new Norwegian titles needed to combat for display screen house, particularly within the crowded fall interval, as many releases have been postponed through the pandemic.
Hollywood fare returned to its typical ruling standing securing a 63% slice of the market, up 59% from 2021, with three titles dominated the High 10: “Spider-Man: No Manner House,” adopted by “High Gun: Maverick” and “Minions: the Rise of Gru,” whereas “Avatar: the Manner of Water” grew to become the fifth highest grosser after solely 17 days on screens.
As all the time, the big selection of native titles catering for all ages, transformed to wholesome NOK 256 million ($26 million) in field workplace grosses or 2.1 million ticket gross sales, up 28percent7 from 2021. This enabled homegrown productions to safe 23% of the market. Three Norwegian movies have been among the many high 10 best-sellers of the 12 months.
Norway’s Oscar entry “Conflict Sailor,” the true story of abnormal Norwegian sailors whose heroic actions throughout WW2 helped defeat Nazi Germany, was the most important native hit, adopted by the heart-warming reside action-CGI household outing “Teddy’s Christmas,” based mostly on native writing legend Alf Prøysen’s universe. One other household film based mostly on a well known IP-“The Olsen Gang-the Final Scream,” got here in eighth, beating the U.S. superhero motion pictures “Thor: Love and Thunder” and “The Batman.”
High Norwegian titles launched late 2022 that can largely rank amongst 2023’ greatest native earners embody Erik Skjoldbjærg’s WW2 epic “Narvik: Hitler’s First Defeat,” watched by a whopping 400,000 individuals after three weeks on screens, and the household film “Thee Robbers and a Lion” by animation king Rasmus A. Sivertsen.
Taking a look at 2023, Pedersen stated: “There’s cause to imagine that attendance development will proceed, even when the share of ticket gross sales for Norwegian movies may be considerably decrease, because of the manufacturing pause of main movie initiatives through the pandemic, which can lead to fewer main native movie launches in 2023.”
Conflict Sailor
Courtesy: Beta Cinema
High 10 Movies in Norway 2022
Rating based mostly on admissions (Title, distributor, admissions, gross, launch date)
1 “Spider-Man: No Manner House,” SF Norge, 569,541, NOK 80.7 million ($8.17 million), Jan.21
2 “High Gun: Maverick,” UIP, 545,042, NOK 80.3 million ($8.13 million), Might, 25
3 “Minions: The Rise of Gru,” UIP, 432,831, NOK 50.4 million ($5.1 million), July,01
4 “Conflict Sailor,” Scandinavian Movie Distribution/Ymer Media, 403,990, NOK 53.3 million ($6.8 million), Sept.23
5 “Avatar: The Manner of Water,” Disney, 375,774, NOK 59.9 million ($6 million), Dec. 14
6 “Sing 2,” UIP, 275,489, NOK 29.5 million ($2.9 million), Feb. 18
7 “Teddy’s Christmas,” Nordisk Movie, 263,906, NOK 27.3 million ($2.7 million), Nov. 11
8 “The Olsen Gang-The Final Scream,” Nordisk Movie, 240,901, NOK 28.5 million ($2.8 million), Sept. 02, 2022
9 “Thor: Love and Thunder,” Disney, 223,106, NOK 33 million ($3.34 million), July 06
10 “The Batman,” SF Norge, 212,000, NOK 32.7 million ($3.31 million), March 04
(supply Movie & Kino)
SWEDEN
In step with the remainder of the Nordics and most of Europe, moviegoing in Sweden picked up after two years of COVID stoop. In contrast to its neighbours, nonetheless, the nation failed to position a single native title within the High 10.
Whole field workplace surged 57.4% over 2021 to SEK 1.3 billion ($125.4 million) and admissions reached 10.4 million, which is a major enchancment on 2021 (+57.6%). In comparison with 2019, that is nonetheless down 35%, in keeping with the cinema affiliation Biografägarnaskontrollbyrå.
As in different main E.U. territories reminiscent of Italy or France, Hollywood dominated the complete high 10 and accounted for nearly 69% of complete auds, which is usually the norm within the U.S.-cultural savvy Swedish market.
Tom Cruise automobile “High Gun: Maverick” was the highest field workplace champion with an estimated $11.2 million gross from 732,163 ticket gross sales. As in Denmark, “Avatar: The Manner of Water” got here in second after lower than three weeks on screens, reaping over $8.1 million revenues from 523,993 admissions.
Swedish motion pictures that bought round 2 million tickets, improved their general tally by greater than 62% 12 months on 12 months, and stayed nearly on a par with 2019 (2.1 million). Their market share at 19.3% was additionally the very best since 2014 – excluding 2020 the place Swedish motion pictures peaked at 26% throughout COVID.
Nonetheless, just one title, an “I’m Zlatan,” biopic about native soccer star Zlatan Ibrahimovic, handed the 220,000 admission mark. Even Ruben Östlund’s triple-Oscar nominated and Palme d’or winner “Triangle of Unhappiness” failed to attract huge crowds and ranked 5th within the High 10 of Swedish titles, with 143,535 admissions.
Different fashionable motion pictures have been based mostly on well-known IP: “Lengthy Dwell the Bonus Household” by Felix Herngren (196,955 admissions), a characteristic spin-off of the hit TV present; “Jerry Maya’s Detective Company – The Riddle of the Scorpion” (192,692), a part of a household franchise; and the animated “Bamse and the Volcano Island” (192,692).
Torkel Stål, a knowledge analyst on the Swedish Movie Institute, stated the 2022 figures present a optimistic pattern for native fare. “The admissions are unfold amongst various titles in numerous genres, which signifies that completely different viewers segments have been reached. “
“Additionally it is optimistic for the Swedish business at giant that not all admissions are targeting a single title,” he underlined. “Along with the theatrical releases, Swedish motion pictures continued to succeed in giant audiences on streaming platforms, with titles like “Black Crab” on Netflix, “Day by Day” on C Extra and “Hilma” on Viaplay,” he stated.
Wanting forward, Stål was upbeat, citing late 2022 releases “Håkan Bråkan,” “Lengthy Dwell the Bonus Household,” the sci fi youth title “UFO Sweden” that confirmed robust legs properly into 2023.
Potential crowd pleasers amongst new native releases absorb Karin af Klintberg’s documentary “The King” concerning the Swedish monarch Carl XVI Gustav; Mårten Klingberg’s comedy “Second Act” starring Lena Olin and Rolf Lassgård; the Göteborg Movie competition’s opener “Exodus” by Abbe Hassan; Andreas Öhman’s drama “One Day All This Will Be Yours,” and Anders Hazelius’s youngsters film “Perpetually”.
I’m Zlatan
Credit score: Nordisk Movie Distribution
High 10 Movies in Sweden 2022
Rating based mostly on field workplace (title, distributor, admissions, gross, launch date)
1 “High Gun: Maverick,” UIP/Paramount, 732,163, $SEK115 million ($11.1 million), Might 25
2 ”Avatar: The Manner of Water,” Disney, 523,993, SEK84.4 million ($8.1 million), Dec. 14
3 “Minions: The Rise of Gru,” UIP/Common, 654,079, SEK78.6 million ($7.6 million), Jul, 01
4 “Spider-Man: No Manner House,” SF/Sony, 403,003, SEK 60 million ($5.8 million), Dec 15
5 “The Batman,” Warner Bros, 331,482, SEK 53 million ($5.1 million), March, 03
6 “The place the Crawdads Sing,” SF/Sony, 375,569, SEK 48 million ($4.6 million), Aug. 19
7 “Thor: Love & Thunder,”Disney, 284,257, SEK 43 million ($4.1 million), July 06
8 “Physician Unusual within the Multiverse of Insanity,” Disney, 276,187, SEK41 million ($4.04 million), Might, 04
9 “Jurassic World: Dominion,” UIP/Common, 273,778, SEK40 million ($3.9 million), June 10
10 “Black Panther: Wakanda Perpetually,” Disney, 215,692, SEK32 million ($3.1 million), Nov. 09
(Supply Swedish Exhibitors Affiliation, partly based mostly on non-approved B.O. reviews)
